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Goobok Toronto Branding

Welcome to the portfolio page for Goobok Handmade Dumplings. This project was pitched to inform the Toronto community about this undiscovered food spot! Our design and development team built a font hierarchy with a distinct visual identity and a complete website that is SEO-friendly.

Goobok’s homemade dumplings come with a variety of Chinese and Korean influences alongside a full menu of steamed buns and twisted donuts.

Scope of work

Visual Identity
Site Taxonomy
Content Architecture
Web Development
Social Media Management

Goobok Toronto

Website Development

Our design and development took the time to build out the font hierarchy and design layout. In addition, we wireframed a simple concept for the website, which allowed future customers to navigate easily. Currently, Goobok is enrolled in the Closed Beta testing for our proprietary SaaS platform, Seira Software. Please view the video below to see our work for the Goobok website!

Play Video

Content Creation

The design team at Yesterday Design Co. has created a structured posting scheme with fun reels to accommodate. Our social media team currently manages the channels for Goobok. You can connect with our friends over at @gooboktoronto on Instagram.

Social Media Instagram
Goobok Social Media
"Yesterday Design created a beautiful and interactive website for our restaurant and social media content! Now it truly looks like a brand of our vision! Also, our Google rank went up which increased our sales. Thank you so much for the amazing work once again 🙏🏻"
Andrew J.

General Manager